I enjoyed this piece by Tasha Eichenseher about the many ways distilleries are trying to rush the maturation process:
Through a variety of unconventional aging methods, drawing on chemistry, they have already squeezed a two- to more-than-20-year process into days, weeks, and months, much to the chagrin of whiskey connoisseurs, who will tell you the secret to a refined bourbon is time. While some companies have taken age labels off their bottles to get products to market sooner (bye-bye 12-year-old premium bourbon; hello ambiguously aged premium bourbon), new distilleries are experimenting with smaller barrels and rapid oxidation.
The conclusion is, the drink doesn’t quite taste authentic.
